Pocket Logic
Fit Factory
An all-in-one AI coaching platform — a client app, a coach dashboard, and an AI Daily Brief that reads the day's data and writes the coach a plan.
Coaching runs on admin, not just training.
Coaches spend as much time on check-ins, tracking and messaging as they do on programming. Fit Factory exists to take the admin load off the coach — one place for client programming, progress tracking and communication, instead of a stack of spreadsheets and group chats.
Client app, coach dashboard, AI brief — one system.
The client app, the coach dashboard and the AI layer share the same data model. A client logging a session updates what the coach sees; the AI Daily Brief reads that same data to summarise it every morning.
Client app + coach dashboard, built on the same design system.
Shared program, session and check-in logic across both apps.
Supabase-backed data model, one source of truth per client.
Daily Brief generation, running against live client data.
The product, in the product.
Today, at a glance.
The client's day — training, nutrition and check-ins — in one home screen.
Progress the client can see.
Tracking that feeds straight back to the coach, with no re-entry.
The brief, written for the coach.
A daily summary of what changed across every client, generated from the platform's own data.
Every client, one dashboard.
Program status, check-ins and messages, without leaving the client list.
Snap a meal, get macros.
Snap a meal, get macros — vision AI feeding the same nutrition data model.
A shareable month, generated.
A shareable month-in-review generated from the client's own training data.
The AI Daily Brief, honestly.
Each morning, the Daily Brief pulls the last day's check-ins, training and messages for every client and turns them into a short written summary for the coach — what changed, who needs attention, what to follow up on. It's built with Claude AI on top of the platform's real data, running as part of the product rather than a separate tool the coach has to open.
Live, and in daily use.
Fit Factory is live and running as the day-to-day platform for a real coaching business — client app, coach dashboard and the AI Daily Brief, all in production.